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Looking for clothes that are made with care for the future?
We’ve got your back (and belly). From pregnancy, through nursing and beyond.

New arrivals

New arrivals

Update your maternity wardrobe with new essentials for fall.
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Check your boobs

Check your breasts

A friendly reminder to check yourself. We guide you step by step.
Learn more > 

Right now:

3 for 2 on all underwear!

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Outlet

Up to 70% off

Save up to 70% on sustainable favorites for pregnancy and nursing.
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Tops

Stay on top!

Discover the multifunctional tops that makes you shine without sacrificing comfort.
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#BOOBCOLLECTIVE

Inspire and get inspired by other moms in our community

 


Merino wool

Woolicious

Ready for chillier days in soft and warming Merino wool.
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Bestsellers

Beloved bestsellers

Discover our sustainable bestsellers designed specifically for your needs.
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Our sustainability work

When you buy a garment from Boob, you buy a product that has been produced with care.
Some of this you can see and feel for yourself, when you wear our clothes; the high quality is there at every stage, including design, function and choice of materials.
What may be less obvious is the care we show for everything involved in the production; the people and the environment.

Factory

Meet the people behind our garments.

Fabric

Our entire collection is made of sustainable materials.



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