Right now: get 3 bras for the price of 2!
Free shipping over 99 EUR / 170 USD / 89 GBP
Now:Right now: get 3 bras for the price of 2!
🌱 Climate compensated shipping
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The story of Boob began in Sweden when our founder Mia Seipel watched her sister breastfeed her newborn son with the north wind sweeping around her bare waist. Mia thought that there must be a better solution. And so the idea of Boob's original nursing wear, our Classics, was born. Beloved by moms all over the world ever since.